Blog of Revenue

I’m in the middle of re-hashing some of my adsense strategies. I currently have 280 domain names. Some of which are being used for large, web 2.0 projects and others are just sitting waiting for me to develop them. Currently they are all on my own personal parked domain system. I can manage the content on each individual name parked on this system and I only have 1 template file that controls the design across all 200+ websites. This is great because if I need to tweak the design or the adsense layout, I can do it very easily and all from 1 place. However, there are a few problems.

The first problem is that even though my template is really a clean design, it looks just like all the rest of my 200+ parked pages. And, the design is very basic. I cant customize all of the graphics, colors and themes to that individual market. Thus, it might appear to many to be a parked page, and cause them to “bounce”.

So, my new adsense involves this:

Building individual websites

Even though it will be very time intensive, building an individual site will mean that I can customize the look and layout of each design and make it more attractive to users. It also means that I can develop multiple page sites which will definitely make the site appear to be more kosher.

Using eye catching Adsense Ads

After doing a ton of research, I have found that the “blue link” adsense ads work the best because people are already programmed to click on “blue links”. As a student in one of Joel Comm’s classes said, “Its the color people trust”. I hesitate sometimes because it seems like that blue is so bright, but its also what people notice.

Writing Unique/Original Content

I plan on making my 200+ websites worth something. I desire to build trust in my readers. I dont want them to come to the site and feel like its just another adsense revenue site. I want them to come to the site, learn something, and then post links on forums to my sites and tell their friends to visit my sites also. In the end, I will make way more money having quality content. Also, by having quality, unique content, and gaining those links from my trusted followers, I will also be granted favor with search engines.

That is the plan. Does it sound like insanity to try and build up all of those websites? Yes. But here is the thing… I have a heck of a time getting my web design clients to pay for any value I give them in their websites. Everyone wants to be on the web, but nobody wants to pay for a good job. I spend so many hours doing a good job, and coming up with unique, attractive works of art for people only to be paid pennies. If I put just a little of that effort into building unique websites every day, that make me even $10 a month, I will be doing way better for myself, building up my own business and domain name value, and have a great residual income to show for it.

$10 a month multiplied by 200 is…$2000 a month. If I can pull this off, I will do it full time. Only with 1000 domain names.

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There are only a handful (handful = 4) of companies that I would recommend for “shared” hosting. Shared hosting means that you are “sharing” hosting with several other customer on a dedicated server. If you are looking to host a single domain name, and are not planning on world domination, then all you need is a simple shared hosting account. For the sake of easiness and since I already recommended GoDaddy as the Domain Name registrar, I will recommend them for the shared hosting as well. Here are the steps you need to take…

Check out the GoDaddy.com Hosting Plans. If you plan on having a database driven website like a blog, forum, shopping cart or content management system, you need to be sure that your hosting plan comes with at least 1 MySQL Database and PHP regardless of using Godaddy or not. One thing that is great about Godaddy’s super affordable hosting is that it also comes with some of the best open source software out there such as Wordpress, Drupal, Joomla, webmaster tools and more.

Godaddy will also give you simple instructions on how to point your domain name to your new hosting account as well.

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Choosing the right domain name for your website is critical to your success. I’ve probably registered well over 400 domain names in my life and after throwing away 399.5 junk domain names I can tell you the difference between a good domain name and a bad one. Instead of telling you what you definitely should or should not buy, I will give you some suggestions based on your sites purpose.

1. Personal Sites: Register your name as your domain name. Regardless of if you plan on starting your own website or not, register your name! I registered both my full name and short name, andyisaacson.com and andrewisaacson.com many years ago. If you cannot get your first/last name, try getting your first name/last initial or something easy to remember.
2. Blog Sites: Try to come up with something unique, something catchy. More and more I’m noticing that the big blogs have a unique identity. I would try to avoid putting the word “blog” in my blog domain name. I put the name blog in “Blog of Revenue” because I thought it was catchy. Had it been “Revenue Blog” it might have been kinda cheesy, however, it also might have received better search engine ranking. Some good examples of unique, popular blog names are: engadget, lifehacker, technorati, doshdosh, just to name a few. I helped a friend setup a blog today that will be dedicated to Registered Nurses. We registered the name rnitus.com. Its catchy, short, has to do with “RN’s” and a disease. Perfect.
3. Forum Sites: As with blogs, forums also demand a certain level of a unique/catchy name. However, I think that with forums it is most important to grab the most direct keyword domain name available. You can cover for not having a unique/catchy name with a sweet logo and design. Because so many people are searching directly for “Dodge Dakota Forum”, “Mac Forum”, “Honda Forum”, those are the best domain names to purchase (dodgedakotaforum.com, macforum.com, hondaforum.com). When the “forum” domain name is not available, look for something catchy. To find out what keywords people are using, check out: SEO Book Keyword Suggestion Tool.
4. Ecommerce Sites: A unique/catchy domain name that relates to your product and niche is important. A few good examples of domain names in the Auto Parts industry for example are: AutoAnything.com, AutoPartsWarehouse.com and TruckRacingParts.com. Very descriptive and still catchy. These domain names leave the user with no question as to what the sites might be selling.

www.GoDaddy.com is the only registrar that I will ever use. They have competitive pricing, the best domain name management, and the best customer support that I have used so far. I have used other companies such as Network Solutions, Moniker and Enom in the past and GoDaddy is way better in every area.

In the end, you want a domain name that people can remember. The most important thing is the content you put on your site. Stay tuned and we will get to that shortly.

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